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ZIIXTechnologies
Case Study · Real Estate

Northbay Properties

A premium property platform that turned a quality developer into the first name buyers search for in their region.

Web DevelopmentSEODigital Marketing

+42%

Enquiry conversion

0.9s

Average load time

+118%

Organic traffic in 6 months

The challenge

Northbay Properties was delivering premium developments but their website undersold them — dated design, slow load times and a listing experience that pushed buyers elsewhere.

Sales teams were buried in manual enquiries and there was no visibility into where leads came from or which developments performed best.

Our solution

We designed a premium, image-first platform with an advanced listing search, neighbourhood guides and embedded virtual tours that let buyers explore homes before visiting.

A streamlined enquiry workflow routed qualified leads to sales teams instantly, while full analytics gave leadership a clear view of marketing performance.

Project highlights

  • Custom listing search with filtered neighbourhoods and price brackets
  • Virtual tour embedding reducing physical viewings before shortlisting
  • SEO architecture that captured high-intent property searches
  • Sales CRM integration for instant lead routing
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